Gone are the days, when you rushed to malls and supermarkets during festival season to grab those super bargains. Take one get two free, purchase goods worth a thousand rupees and get a kilo sugar free etc. were the deals that attracted shoppers by the drove. Nowadays the supermarkets are always having some kind of offers or the other. The soap manufacturers seem to be the most prolific lot when it comes to giving freebies to their customers. Here are some of the year long offers that adorn Bangalore's supermarket shelves.
25% soap free. No extra charges – This does not mean that the manufacturer is in a generous mood. This usually means that he has to get rid of the excess soap mixture in his plant and trying to pass it off as washing liquid in Angola was unsuccessful.
Buy one get one free – This means, the manufacturer is over his head with unsold soap. There is soap every where. If he doesn't get rid of it, he will have to close down his factory and make it a temporary warehouse for the soap!
Buy a talcum powder and get a soap free - Manufacturer is undaunted by your disinterest. He is going to offload the soap onto you one way or the other, whether you like it or not.
Buy soap and get a talcum powder free - Talcum powder manufacturer is onto his game and wants his share of the moolah to get rid of his soap.
Buy a pack of six and pay for five - This usually means that above plans were a dismal failure and he got caught trying to dump soap into the sea and is now paying hafta to the SI of the cute little police station near the sea.
Buy a pack of soap and win a vacation – No takers for the soap yet and manufacturer is at his wits end. He tried to give it free to impoverished nations in Africa, who threw it right back at him. He is now dumping soap in landfills to escape warehouse charges.
Buy a pack of six soaps and get a chance to win a date with a celebrity – Manufacturer has done some quick calculations and realized that spending 50 K on a dinner is better then paying fines for polluting the environment in Uganda, Ghana and Botswana.
And then there are offers on fruit juices and sodas too. Now don’t get me started on those!